SCOOP ON SCOOP

A little over a month back, I attended the International SCOOP showroom in London. An extremely popular trade show noted for promoting emerging as well as established designers from around the world. This event called for a casual ensemble that made a ‘here for business’ statement. I decided to go for a combination of high…

FASHION PSYCHOLOGY 101

The other day, I entered a Zara store which was running a sale. I’m sure everyone can relate to the sinking feeling you get when you enter such a store, looking at the long queue to not only try ten different items of clothing but also to pay for only two of them. Honestly, I’d rather visit…